Tracy Maddux is Chief Commercial Officer of Downtown Music Holdings, the parent company of AVL Digital Group which included

CD Baby CD Baby, Inc. is an online distributor of independent music. The company was described as an "anti-label" by its parent company's Chief Operating Officer Tracy Maddux. The CD Baby music store was shut down in March 2020 with a statement that "C ...

and a suite of other promotional services and tools for musical artists. These include AdRev (monetization for content on

YouTube YouTube is a global online video platform, online video sharing and social media, social media platform headquartered in San Bruno, California. It was launched on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim. It is owned by ...

and other platforms), DashGo (label and artist services), Soundrop (distribution platform), HearNow (website development for musical artists), Show.co (music marketing), and AudioMicro (stock music and sound effects). The CD Baby music store was shut down in March 2020. Maddux received a BA in Government from the

University of Texas at Austin The University of Texas at Austin (UT Austin, UT, or Texas) is a public research university in Austin, Texas. It was founded in 1883 and is the oldest institution in the University of Texas System. With 40,916 undergraduate students, 11,075 ...

in 1991 and an

MBA A Master of Business Administration (MBA; also Master's in Business Administration) is a postgraduate degree focused on business administration. The core courses in an MBA program cover various areas of business administration such as accounti ...

in Finance and IT from Indiana University's

Kelley School of Business The Kelley School of Business (KSB) is an undergraduate and graduate business school at Indiana University in Bloomington, Indiana and Indianapolis, Indiana, United States. , approximately 7,500 full-time undergraduate and graduate students are ...

in 1998. After a stint in finance at

Intel Intel Corporation is an American multinational corporation and technology company headquartered in Santa Clara, California. It is the world's largest semiconductor chip manufacturer by revenue, and is one of the developers of the x86 seri ...

, from 2001-2009, he was COO/President of Logic General, a manufacturer of CDs and DVDs for the software and music industries. In that role he began pressing discs for independent music labels. He became COO of

Portland, Oregon Portland (, ) is a port city in the Pacific Northwest and the largest city in the U.S. state of Oregon. Situated at the confluence of the Willamette and Columbia rivers, Portland is the county seat of Multnomah County, the most populous co ...

-based

in 2010, and CEO in 2012. CD Baby was

Oregon Oregon () is a U.S. state, state in the Pacific Northwest region of the Western United States. The Columbia River delineates much of Oregon's northern boundary with Washington (state), Washington, while the Snake River delineates much of it ...

's largest music employer in 2019. In March 2019, music-rights management company Downtown Music Holdings purchased CD Baby's parent company, AVL Digital Group, from Disc Makers for $200 million. Maddux served as CEO of AVL, which operates as a separate subsidiary. In November 2020, Maddux was promoted to Chief Commercial Officer of AVL Digital Group’s parent company, Downtown Music Holdings. In August 2018, ''Billboard'' named Maddux to its Indie Power Players list. He appeared on the 2019 Indie Power Players list as well, citing "scaling the global CD Baby team" as his greatest recent accomplishment and pointing to the company's presence in "nine countries, including

Argentina Argentina (), officially the Argentine Republic ( es, link=no, República Argentina), is a country in the southern half of South America. Argentina covers an area of , making it the second-largest country in South America after Brazil, th ...

Brazil Brazil ( pt, Brasil; ), officially the Federative Republic of Brazil (Portuguese: ), is the largest country in both South America and Latin America. At and with over 217 million people, Brazil is the world's fifth-largest country by area ...

Canada Canada is a country in North America. Its ten provinces and three territories extend from the Atlantic Ocean to the Pacific Ocean and northward into the Arctic Ocean, covering over , making it the world's second-largest country by tot ...

Colombia Colombia (, ; ), officially the Republic of Colombia, is a country in South America with insular regions in North America—near Nicaragua's Caribbean coast—as well as in the Pacific Ocean. The Colombian mainland is bordered by the Car ...

Chile Chile, officially the Republic of Chile, is a country in the western part of South America. It is the southernmost country in the world, and the closest to Antarctica, occupying a long and narrow strip of land between the Andes to the east a ...

Mexico Mexico (Spanish: México), officially the United Mexican States, is a country in the southern portion of North America. It is bordered to the north by the United States; to the south and west by the Pacific Ocean; to the southeast by Guatema ...

Singapore Singapore (), officially the Republic of Singapore, is a sovereign island country and city-state in maritime Southeast Asia. It lies about one degree of latitude () north of the equator, off the southern tip of the Malay Peninsula, borde ...

and the U.K." Also in 2019, Maddux oversaw partnerships between CD Baby and automatic content recognition platform

Audible Magic Audible Magic Corporation (commonly Audible Magic) is a Los Gatos, California-based company that provides content identification services to social networks, record labels, music publishers, television studios, and movie studios. The company also ...

and automated mastering platform CloudBounce.

References

{{DEFAULTSORT:Maddux, Tracy Living people American business executives American music industry executives Businesspeople from Portland, Oregon Year of birth missing (living people)